Companies that wish to sell products and services through their websites require e-commerce facilities. More and more purchases are being made online, and the prevalence of tablets and smartphones means that they are now being made on the move too. There is nothing to be gained by neglecting to offer e-commerce services to your customers, but it can be hard to know which technologies to invest in to make web purchases possible.
A Wealth of Advantages
Magento and OpenCart are two of the most popular e-commerce platforms and both have their own unique set of advantages. They are both ‘open source’ platforms which means that companies can make use of them for free. It’s difficult to say which one eclipses the other, due to the fact that every company has different needs. Nonetheless, there are several reasons why some people prefer OpenCart to Magento and vice versa.
Supporting Different Skill Levels
OpenCart is known for the way that it is easy to download and install it. It is often said that OpenCart is more supportive to those that have limited technical knowledge in comparison to Magento. Once these platforms are set up, you’ll need to be able to maintain them periodically, and if you lack the skills needed to do this, you may come unstuck. This explains why the simpler, more user-friendly OpenCart platform is so popular amongst those looking for a clearer approach to e-commerce. OpenCart is famed for its simple control panel which enables its users to make changes to their product catalogues with ease.
For those looking to start selling online quickly, OpenCart can be seen is the ideal platform as stores can be opened pretty much right away. Nonetheless, many company owners and administrators with the right amount of technical prowess have found life with Magento to be a breeze. For those in charge of smaller companies however, who don’t have the time or resources to maintain Magento effectively, OpenCart is perhaps the ideal solution. The two platforms do share various similarities however, such as their ability to cater for numerous languages and currencies and therefore global markets.
Take Your Pick
Aside from this, personal preference can be the one factor which determines which of the two platforms is the most beneficial. For those with the right technical nous, the level of skill needed to set up and maintain Magento might be irrelevant. Both platforms are feature-rich nonetheless, and there are various add-ons that can be taken advantage of.